Services

Online Marketing Consultant for Google Ads & Social Media Reaching the right customers starts with understanding where they look for solutions, what influences their decisions and how your offer fits their needs. My online marketing consulting helps you choose the advertising strategy and platforms best suited to your product or service and turn that strategy into campaigns with clear commercial objectives. With more than a decade of experience in online ...

Increase the Organic Reach of Your Business. Every search for a product or service is an opportunity to win a customer. If competitors dominate the results while your website is hard to find, those potential customers may never discover what you offer. Improving your visibility for relevant searches puts your business in front of people already looking for your products or services. As an SEO expert with 15 years of ...

What is Generative Engine Optimization? Generative Engine Optimization (GEO) improves how your brand and products appear in AI-generated answers, including responses from Claude, ChatGPT, Gemini, Grok and Google’s AI Overviews. These systems draw on information from across the web, not just your website. GEO helps your brand appear accurately, consistently and in the right context in this new search environment. You may also know this work as Answer Engine Optimization ...

Discover How to Improve Your Website’s Ranking My SEO audit examines what is holding your website back and identifies concrete opportunities for improvement. Each audit covers on-page and off-page factors, technical performance, usability and relevant keywords in your target market. You receive a written report with practical recommendations to improve your website’s visibility and help turn visitors into customers. With 15 years of SEO experience and a background in copywriting ...

Understanding AI. Artificial intelligence is changing how people research, create content, communicate, and organize work. For businesses and professionals, the challenge is to understand where these tools are useful, where their limits are, and how to apply them responsibly. As a society, we also face the question of “What’s real?”, a question that becomes more difficult to answer each day. From news media to academia, AI-generated content and deepfakes present ...

Give Your Brand a Clear Direction Whether you have a promising idea that needs a name or want to improve the communication and reputation of your established business, I help you find the right approach. My media consulting brings together strategic thinking and creative work to sharpen your positioning and give your brand a recognizable voice. With more than a decade of experience in communication, copywriting and digital strategy, I ...

Give Your New Business a Head Start Every search for the product or service you offer is an opportunity to win a customer. For a startup, being found at that moment can introduce your business to people who have never heard of it before. Search engine optimization (SEO) helps you reach those potential customers while they are actively exploring their options. Every business owner with any ambition should take advantage ...

High-Quality Backlinks for Better Visibility When Google and other search engines decide where your website appears in the search results, one important factor is the number and quality of other pages that link to it. These links are called backlinks, and the value they pass on is often referred to as link juice. New, trustworthy and relevant links can help your pages rank better, so that customers find you faster ...

High-Return Copywriting for Your Business Whether you sell online or run a brick-and-mortar business, the words you use shape how customers understand your offer. Every kind of communication is an opportunity to impress and connect with your customers, from carefully considered packaging to a convincing website and newsletters that sound warm and natural. Every detail should reflect your brand and speak the language of your audience. That starts with understanding ...

Simply Convincing Digital Content Outstanding content gives people a reason to pay attention. In more than 20 years as a journalist and copywriter, I have learned how to find that reason and give it the right form. As a creative content producer, I’ve created everything from video scripts and how-to guides to extensive online storytelling projects and viral memes. I develop the concept and take it through to the finished ...