I’m Johannes C. Zeller, an SEO and GEO consultant, copywriter and journalist. I help businesses improve their visibility in search results and AI answers, and I design and run creative ad campaigns that win new customers.
Feel free to explore the site and find out more about me and my work.
Where You May Have Seen My Work
A Unique Skill Set for Creative Solutions
As a journalist and lifelong learner, I combine strategic thinking and creativity with practical media experience. Some of my best ideas for clients have come from looking at a familiar problem from a different angle.
Visit this page to find out more about my background as a media professional, my skills, and my philosophy.
SEO Consulting: Hands-On Help for Google and AI Search
As an SEO consultant, I offer hands-on support in all matters of website optimization, from initial keyword research and technical SEO to unlocking new conversion funnels that lead to significant results.
My clients receive long-lasting SEO solutions tailored to their needs. This includes Generative Engine Optimization (GEO): practical work to keep your brand visible and accurately represented in AI search results.
Get a Clear Starting Point with an SEO Audit
An SEO audit shows where your website already performs well in search and where there’s room for improvement. I examine the technical, structural and content-related factors that affect your rankings and show you which changes are worth making first.
You receive a detailed written report with recommendations in order of priority. You can implement them with your own team or have me take care of them. The report includes a quote for each proposed change.
Creative Media Strategy & Online Marketing
With over 20 years of experience in online and offline media, I help clients find the right ideas, words and channels to reach their audience. My work ranges from positioning, naming and communication strategy to advertising campaigns on Google, ChatGPT and social media.
As an AI consultant, I help clients work out where AI actually saves time in their daily operations, build workflows around those applications and train their teams to use them.
Media Consulting
Online Marketing
GEO Consulting
AI Consulting
Writing on Tech, Nature & Society
As a freelance journalist, I contribute stories to news outlets and magazines on subjects that fascinate me, from artificial intelligence and digital security to sustainable living and the environment. If these topics interest you too, take a look at my latest articles.
Good Copy Sells
As an experienced copywriter, I write copy that fits the medium and speaks to your audience, from websites and newsletters to ad campaigns and video scripts. I get to know your product well enough to tell which details matter to your customers and find the words that make people remember your business.
Learn more about my work as a copywriter, including feedback from my clients.
Copywriting, Online and Offline
Get in Touch
Whether you need support with SEO, GEO, copywriting, media strategy or AI consulting, or want to reach out for any other reason, please use the contact form below. I will get back to you as soon as possible.
From My Blog
On my blog, I write about my projects and what I’m learning along the way, often with a focus on AI and SEO. You’ll also find hands-on tutorials and the occasional Singularity Loading Bar, my irregular look at AI progress.
Latest Updates
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ChatGPT Ads in Europe
Read more: ChatGPT Ads in EuropeGoogle Ads on Crack? I’ve been running ChatGPT ads for various clients this autumn, following the launch of OpenAI’s Ads Manager on August 31. So far, the results are impressive. And after years of managing online advertising campaigns,…
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Article Published in AI & Ethics
Read more: Article Published in AI & EthicsMy paper “Defending against AI-driven social engineering: a conceptual framework” has successfully passed peer review and is now available in Springer Nature’s AI & Ethics. The article argues that the human psyche represents a critical but often overlooked…
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My Space Game Is Live
Read more: My Space Game Is LiveAs teased in a previous update, I’ve spent some of my spare time over the past months building a game project that had been sitting in my drawer for years. That game is now officially released. In fact,…
I also invite you to visit the websites of my clients, friends, and partners!
Header image credit: George Pagan III (photographer), Jay Kaes (artist)
Icon Media Consulting by Visual Language from the Noun Project | Icon Online Marketing by nangicon from the Noun Project
